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Media Library, Inc.
Why?

Why do you need Media Library’s services?

  • News crews at accidents, crime scenes, and disaster scenes capture video footage that may contain valuable legal evidence such as skid marks and resting positions at automobile accident scenes, information or misinformation released by police or opposing attorneys, and interviews by corporate spokespersons at disaster scenes.
  • Review broadcast footage for leads at crime scenes
  • Identify crime scene spectators as possible witnesses
  • Track the effectiveness of advertising campaigns
  • Capture media metrics
  • Capture positive press for archives and for promotional use           
  • React to negative publicity and monitor crisis situations

Media Library provides me with a high level of personalized customer service. I often receive my web clips the day I order them."
- Megan Neher
 Megan Neher Public Relations
                                   

Dear Nick: Thank you for the production of Carter's Threads March 27th FOX Morning Show DVD with host Laura Thornquist's.  It was a pleasure to work with you and learn more about your company as well as Doris the dog.  She's a sweet animal.  I hope to connect again very soon.  We appreciate your kind professionalism."
- Jean Brogan
Marketing, Michele Jones, Founder & CEO

Carter’s Threads

  • Assess publicity pushes
  • Measure distribution of public messages
  • Capture positive press for archives and for promotional use     
  • React to negative publicity and monitor crisis situations
  • Gauge coverage of conventions to aid in assessing financial implications for city
  • Evaluate branding campaigns
  • Gauge dispersal of public messages
  • Capture positive press for archives and for promotional use
  • React to negative publicity and monitor crisis situations
  • Scrutinize press coverage for fairness and accuracy
  • Monitor suspect alerts
  • Use interview footage to train officers to interact with the media
  • Review broadcast footage for leads at crime scenes
  • Identify crime scene spectators as possible witnesses
  • Measure media perception
  • Quickly identify and respond to negative messages
  • Monitor opponent's coverage
  • Capture press that showcases educational values, achievement, and community involvement
  • Track trends in education
  • Track coverage that affects public perception      
  • Track trends in public health
  • Gauge distribution and effectiveness of health alerts
  • Capture reviews, pre-show features, and event coverage
  • Your child was on the news.  Who wouldn’t want a copy?!

But we record broadcast news ourselves . . .

Media Library works in partnership with many organizations that already record local newscasts by providing text monitoring reports with time, date, station, and optional text summary of news coverage. This frees staff from the tedious job of watching hours of footage each day. Money saved in daily man-hours more than offsets the cost of monitoring.